
Free Service Rate Benchmarker
See what electricians, plumbers and other tradespeople actually charge per day in your area, built on real UK trader data, not guesswork.
Your report
Fill in the details on the left and hit See rates, and your personalised report appears here.
Setting your rate off a national average or what your mate down the road charges is how good tradespeople end up underpaid. Enter your trade and postcode, and this report shows the day rates real tradespeople charge near you (the low, typical and high end) so you know exactly where your own rate should sit in your local market.
How to use the Service Rate Benchmarker
- Pick your trade. Day rates vary widely between trades, so this sets the right comparison.
- Enter your postcode. Rates are strongly local; the tool benchmarks you against your area, not a national figure.
- Get your report. It shows the low, typical and high day rates for your trade near you, drawn from real UK trader data.
- See where your current rate lands (bottom, middle or top of the local range) and whether there's room to move up.
- Use the figures as evidence when you set or raise your rate, so you're pricing to the market instead of guessing.
Typical UK benchmarks
- Typical UK electrician day rate
- Around £400 for an 8-hour day at the £45-£60/hr national rate, average £50 (Checkatrade Electrician Hourly Rate cost guide, 2026)
- Typical UK plumber day rate
- £325-£375, averaging £350 (Checkatrade / MyBuilder plumber cost guides, 2026)
- London premium over the national rate
- London's median full-time pay runs about 22% above the UK figure (ONS Annual Survey of Hours and Earnings, 2025)
See it in your business.
Frequently asked questions
How much should I charge per day as a tradesperson?
There's no single right number; it depends on your trade, your area, and your experience. The practical answer is: at or above the typical rate for your trade in your local market, unless you have a clear reason to sit lower. This tool shows that local range so you can price to real data instead of a guess.
Why do day rates vary so much between areas?
Local demand, cost of living and competition all push rates up or down. A London or South East trade will command far more than the same skills in a rural area, simply because customers there expect and pay it. That's why a national average is close to useless for setting your own price; you need your local figure.
Where does this benchmark data come from?
It's built from real UK trader day-rate data for your trade and area, expressed as a low, typical and high band rather than a single number. It's a directional benchmark to position your rate, not a guarantee of what any one customer will pay, but it's grounded in actual rates, not a survey headline.
I'm at the bottom of the range, so should I put my rate up?
Usually, yes. Sitting at the bottom of your local range often means you're leaving money on the table out of habit, not because the market demands it. If you win nearly every quote, that's a strong sign you can move up. Raise gradually, watch your win rate, and you'll almost always earn more for the same work.
Should I match the highest rates in my area?
Only if your reviews, reliability and finish justify it; the top of the range is earned, not just claimed. But most tradespeople undershoot rather than overshoot. Aim for the typical rate first, build the reputation that supports a premium, then move toward the top end as customers prove they'll pay it.
How does Tradehand help me command a better rate?
Your Tradehand assistant makes you look and respond like the best firm in your area, with instant replies, sharp quotes and review follow-up, so you compete on quality and speed instead of being pushed to the bottom of the range on price.








